Speed Optimizer What is Speed Optimizer? The "Speed Optimizer" WordPress plugin by SiteGround is a free, all-in-one performance tool designed to dramatically improve website speed and user experience. It offers powerful caching, frontend and media optimizations, and real-time speed testing to boost SEO rankings and Core Web Vitals. With a user-friendly interface, it enables even non-technical users to apply advanced optimizations like minifying code and compressing images in just a few clicks. We only use this for websites hosted on SiteGround, since it's required for the cache purge feature. Install & Activate the plugin Name: Speed Optimizer Author: SiteGround What can you optimize? Just about everything! If you can see it on a website, you can optimize it. That includes CSS, JavaScript, HTML, images, videos, and even the WordPress environment. Using this tool can speed up a website significantly, saving your users seconds on each page load.  Here's how we configure the plugin: 1. Caching Dynamic Caching: Enabled Automatic Purge: Enabled 2. Environment HTTPS Enforce: Enabled Fix Insecure Content: Enabled 3. Frontend Optimization CSS Minify CSS Files: Enabled Combine CSS Files: Enabled Preload Combined CSS: Enabled JavaScript Minify JavaScript Files: Enabled Combine JavaScript Files: Enabled Defer Render-blocking JavaScript: Enabled General Minify the HTML Output: Enabled Web Fonts Optimization: Enabled  4. Media Compression Settings Use WebP Images: Enabled WebP Compression may take up to 30 minutes if the website has a lot of images that need to be converted to WebP. Usually, expect it to take 5 minutes or less. Media Optimization Lazy Load Media: Enabled This can occasionally cause issues, if you find an image/video isn't showing up, or loads too slowly, try turning this off. It's an optional setting but usually improves performance.